Automotive and Insurance Industry News-March 19, 2004

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Automotive and Insurance Industry News

Something for Everyone at the New York Auto Show

NEW YORK, March 18 / -- Show producers of the 2004 New York International Automobile Show have designed a show to attract the whole family. The 10-day program is full of fun activities for everyone.

In addition to the nearly 1,000 new vehicles on display the show will offer a number of free outdoor activities, from an appearance by NASCAR’s Joey McCarthy, a Hispanic Day extravaganza featuring many of the hottest Latino singers and comedians, an Urban Tuner and Specialty Vehicle Salon featuring specially 'tricked-out' cars and trucks and Corvette Day celebrating 50 years of America's love affair with the Vette.

SAM'S CLUB Now Offers Auto Buying Program with Low Rates for Members

BENTONVILLE, Ark. and HUNTINGTON BEACH, Calif., March 18 / -- SAM'S CLUB has announced that it has teamed with RoadLoans(R) to offer a new benefit that allows Club members to instantly qualify for auto loans at rates well below national averages from banks, credit unions, and competing warehouse clubs. The new service is now available to members across the country.

The program was designed to give car shoppers the best possible rates on their auto loan, while making the application and approval process fast and easy. No down payment is required on new or used vehicle loans. Members can qualify by going online to www.samsclub.com or by calling 1-800-345-5954.

Cramer Partners with Continental in Promoting 'Safely There' Campaign

NORWOOD, Mass., March 18 / -- Continental has partnered with Cramer, a integrated media production company in putting together a 3D video presentation to better educate consumers about electronic stability control.

Continental's custom designed tractor-trailer is traveling throughout the U.S. to better educate consumers, particularly women, about onboard safety systems available in vehicles. Cramer developed the campaign theme, "Safely There" and produced much of the video and computer graphic elements for the campaign. This comprehensive solution included creative, production, sound design, animation and programming.