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American
Dairy Association Unveils “Worlds Cheesiest Car” ROSEMONT,
Ill., May 2/ -- The American Dairy Association unveiled the first
ever to-scale car made entirely out of cheese at Richmond
International Raceway. The
"World's Cheesiest Car," an authentic replica of Terry
Labonte's #5 Chevrolet, was carved from 3,500 pounds of yellow
Cheddar cheese provided by Cabot Creamery.
The carving
is the first of its kind, weighing nearly 3,000 pounds and standing
5 feet tall, 12 feet long and 6 feet wide. The ADA commissioned the carving of the life-size cheese car
by Jim Victor, to support Labonte and launch the debut of the
primary cheese paint scheme on the #5 Kellogg's/got milk? Car
running during the Pontiac Excitement 400. "We
created the 'World's Cheesiest Car' to help draw attention to our
primary cheese paint scheme in a unique and different way,"
said Julian Toney, Senior Executive Vice President, Domestic
Marketing American Dairy Association. "Race fans can view the
to-scale cheese carving of Labonte's #5 Chevrolet at the Richmond
International Raceway May 2 and 3." Jim
Victor is a sculptor with more than 30 years experience as an artist
and teacher. His sculptures have been featured in the New York
Times, Philadelphia Magazine, Der Spiegel and others. Among his many
commissions are various food sculptures, including butter sculptures
for several state fairs, and chocolate sculptures commemorating
entertainment personalities including Mickey Rooney, Anne Miller,
Robin Williams, Mayor William Green and others. "I
am used to sculpting large objects out of butter, chocolate and
cheese -- such as celebrities and farm-related figures -- but I've
never carved a race car," said Jim Victor, professional
sculptor. "I am a huge NASCAR fan and a cheese lover so the
opportunity to create a to-scale replica of Terry's car out of
Cheddar was such a thrill for me." The NASCAR circuit may never
be the same.
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